Privacy Policy

Milwaukee Brewing Company (“MBC”) recognizes the importance of protecting the privacy of those individuals that visit our website(s) or respond to online advertisements or e-mail campaigns.  We are dedicated to protecting your privacy and will handle any personal information we obtain from you with care and respect. This Privacy Policy describes our policies on the collection, use, and disclosure of your information in connection with your use of our websites, social media pages, emails, and mobile applications (“Site” or “Sites”), as well as through our online advertisements at other websites and e-mail campaigns.  Information collected on this Site may be used in the manner described below by MBC. When used in this Privacy Policy, the terms “we,” “us,” and “our” refer to MBC.

REQUIREMENT OF LEGAL DRINKING AGE

MBC SITES, INCLUDING ACCESS TO ALL ADVERTISING AND MARKETING INFORMATION ON THE SITES, ARE INTENDED ONLY FOR PERSONS OF LEGAL DRINKING AGE. DATE OF BIRTH VERIFICATION IS REQUIRED AT THE ENTRANCE OF THE SITE.

INFORMATION WE COLLECT

MBC may collect the following information from you: contact information (name, street address, email address, and telephone number); billing information (credit card number and billing address); demographic information (date of birth, gender, interests, state, country, and zip code); information you provide in public forums on our Sites and on our mobile application downloaded to your mobile device (“Applications”) and information you provide to us when you use our Applications on third-party websites or platforms such as social networking sites; individual identifiers (user name and password); location information (your actual or approximate location); and technical data (device identifier or IP address).

COLLECTION METHODS

MBC may obtain information about you from a number of sources to which you provide information or from which you agree we may access your information.  Some examples include the following: our Sites, social media platforms (i.e., Facebook, Instagram), mobile applications, third-party partners or vendors, at sponsored events, or through surveys, sweepstakes or promotional entries, or our customer call centers.

HOW WE MAY USE YOUR INFORMATION

We may use your information to contact you in response to requested product or service information; provide information surrounding an order; provide customer support; assist with your account; send you marketing communications; administer promotions and sweepstakes you enter and notify you of the results; customize and improve communication content; conduct marketing research and analysis; or comply with or enforce applicable legal requirements, agreements, and policies.

HOW WE MAY SHARE YOUR INFORMATION

We may share your information with appropriate third parties only in a manner described in this Privacy Policy. Your information may only be used for the following purposes: (1) to improve marketing and promotional efforts; (2) to improve our services and products; (3) to better understand the interests and preferences of our customers; (4) to provide you with important information; and (5) for research, analytical or marketing activities, conducted by trusted service partners, our subsidiaries, affiliated companies, or other businesses or persons that help us with our business activities (e.g., processing credit card transactions, administering contests, give-aways, or sweepstakes, shipping your order, assisting us in Site operations, providing customer service, delivering email communications, etc.) or that assist us in improving our products, content, services, or advertising.

MBC or those that help us with our business activities are authorized to use your aforementioned information only as necessary to provide these services, and will not be sold or otherwise disseminated.

SOCIAL MEDIA PRIVACY POLICY

Our Sites may allow you to access online communities for sharing information such as messages, photos, and videos. You may only share this information with persons of legal drinking age. We may also enable you to post content from some of our Sites to your profile on other social networks. Please be aware that this MBC Privacy Policy will not apply to such conduct, and the privacy policy of the social networking site will apply to any content you post or provide to that site.

Additionally, when you post or share content or communications from our Sites with any third party social network you also allow us to share information with that third party social network. We cannot control any policies or terms of such third party social networks.  As a result, we cannot be responsible for any use of your information or content by a third party social network, which you use at your own risk.

CHOICE AND OPT-OUT OPPORTUNITIES

If you have submitted information to us and want us to remove it from our records, please contact us at hannah@mkebrewing.com and request removal of the information from our records. Once we receive your request, we will remove the information you provided to MBC.

If you wish to have an e-mail address removed from our records, please notify hannah@mkebrewing.com. You may also choose to stop receiving updates or marketing emails by following the unsubscribe instructions included in emails you receive from us.

PRIVACY POLICY AND LINKED SITES

MBC Sites may contain links to third-party websites not controlled or managed by MBC or covered by this Privacy Policy. If you submit information to any of those websites, your information is governed by their privacy policies not that of MBC.

Please note that if you provide information to us via a social media site or participate in a social media site linked to the website, you consent to our use of your information for any reason as if it were submitted to us directly via the website.

TRACKING AND USE OF WIDGETS

Our Sites may include interactive programs that provide specific services from another company, such as “liking”, sharing, or commenting on content, often referred to as widgets. You may have the opportunity to submit information, such as your email address, for collection through a widget. A widget may also use cookies and/or collect usage data. Information collected by a widget is governed by the privacy policy of the company that created it, not MBC.

TRACKING AND USE OF COOKIES

To help make our Sites more responsive to the needs of our visitors, we invoke a standard feature found in browser software, called a "cookie" to assign each visitor a unique, anonymous user ID that resides only on your computer. Unless you voluntarily identify yourself (through registration, for example), we won't know your identity, even if we assign a cookie to your computer. A cookie cannot read data stored on your computer.

Cookies allow MBC to remember your registration information and improve your experiences on the website.  We use cookies to help us tailor our site to your needs and to deliver a better, more personalized service. We may also use cookies to track the pages on our Site visited by our users. We can build a better site if we know which pages our users are visiting and how often.

MBC also utilizes Google Analytics to gather data on visitor interaction on our Sites and track patterns of web use. Again, this application does not provide personally-identifying information; it allows MBC to analyze the overall use of the Sites through comprehensive data on traffic and use patterns. Google Analytics is a common business tool for webmasters; however, you may opt-out of our use of Google Analytics by visiting the Google Analytics opt-out page and installing the Google Analytics browser add-on, currently made available by Google at https://tools.google.com/dlpage/gaoptout.

CALIFORNIA RESIDENTS

If you are a California resident, California Civil Code Section 1798.83 provides you the right to receive: (a) information identifying any third party or parties to whom we may have disclosed your information for that third party’s direct marketing purposes, within the previous calendar year; and (b) a description of the categories of information disclosed. To obtain such information, free of charge, please contact us at hannah@mkebrewing.com .

CHANGES TO THIS PRIVACY POLICY

We may change this Privacy Policy from time to time, by posting additions or modifications to this page, so we encourage you to periodically review this Privacy Policy.

CONTACT INFORMATION

If you have any questions or comments regarding this Privacy Policy, or wish to remove, correct, or update your information, please contact us at hannah@mkebrewing.com

or write to us at:

Milwaukee Brewing Company
Attn: Hannah Falk
613 S 2nd Street
Milwaukee, WI, 53204