History

The terms “Outboard” and “Evinrude” have become synonymous. The first practical Outboard motor was invented by Ole Evinrude in 1909 as a way to give your arms a break from rowing that boat! It’s said that Ole and his girlfriend Bess were enjoying their day on Okauchee Lake on a hot summer day when she asked for some ice cream. Ole rowed to shore and by the time he had gotten back the ice cream had melted.

Always fascinated by motors, Ole was self taught. He spent 5 years hopping from job to job learning about steel, manufacturing and engineering. He came back to Milwaukee and set up shop. Eventually he employed 300 people.

Cheers to Ole, and the way he changed the way we use water today!

From the Brewer

After a long day of post digging, the Outboard is what I reach for.

The simplicity of this classic American style has only a handful of ingredients. The few ingredients we use leave little room for error, although the recipe is straight forward, mistakes will be very noticeable. We use a high quality pilsner malt and a clean citrus smell during the boil. The ale fermentation for this brew leans on the cool side just to cut back on ester production.